Social Media for Corporate Reputation

Membekali tim komunikasi digital untuk membangun reputasi korporat, mendeteksi ancaman, dan merespons krisis media sosial secara strategis

Apa yang Dipelajari

- Corporate social media strategy & tone of voice
- Social listening & crisis early warning system
- Response protocol untuk komentar negatif
- Anatomy viral negatif & titik intervensi
- Reputation recovery strategy pasca krisis digital

Target Peserta

Social Media Manager, PR Officer, Digital Communications Specialist, Brand Manager

Metode

Workshop + Case Study + Hands-on Practice

Durasi

2 Hari (16 Jam)